Cross
Cultural Training
“How
could I ...
... be aware of Spanish cultural background, business
culture and national/regional characteristics?
... acquire a persepective on, and sensitivity towards
Spain and Spanish life and culture?
...obtain a useful insight into Spanish institutions,
press, media and current issues?
... get to grips quicker with my new job?
... avoid making cultural gaffes?
... enjoy living and working in Spain more quickly?”
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What is Intercultural
Management ? |
Intercultural
management is the combination of knowledge, insights
and skills which are necessary for adequately dealing
with national and regional cultures and differences
between cultures, at the several management levels within
and between organisations
An executive assignment in Spain may be for one year or
ten however long it is, he/she will settle in
more quickly and feel more at home if he/she knows something
about the country, its history, geography and people.
Taking part in BRS Cross Cultural Training Programme is
an essential part of this learning process and an effective
way to invest in the executives future.
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Why would an executive
need this? |
Several researchers have
proved that standardised universal organisational structures
and/or management methods are not feasible, and that one
should take into account the influence of national cultural
differences on the design of organisational structures
and how the management styles are affected by this.
Because of
mergers and international cooperation, but also because
of migration flows, which lead to multicultural societies,
companies and institutions will more and more have to
take into account the foreign personnel, foreign laws
and foreign market parties. The executive needs those
skills to deal with a range of persons who have been
influenced by another background, education, training
and culture. A culture, at least, in which one can recognise
similarities as well as differences with ones
own culture.
In other words, when
an executive inadequately represents a company in other
countries and/or practices intercultural management
inadequately in an international cooperation, this will
damage the reliability of this executive and also harms
the trustworthiness of the company. Thus, the behavior
of executives can have far-reaching consequences
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How does the program
work? |
The program can be tailored
to individual requirements the sessions can be business
or family oriented or both. It can be at the office
or at home and will usually last for one or two days
depending on the client needs and wishes. The training
course is available in Spanish, French and English.
These programs provide
crucial insights for dealing successfully with people
of different backgrounds, and avoiding culture-shock
and interpersonal blunders. Areas of study include social
practices, business etiquette, communication and negotiation
styles, effective management, daily routines life, and
other miscellaneous topics .
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